
"Paul was brought in to train our lead-gen and business development efforts in 2012 as we had stalled for sometime. He taught both our junior and senior staff some fundamental techniques in prospecting and relationship building that have helped our organization tremendously. As a result, our pipeline has increased dramatically. " ~Sanjay Vrudhula, Chief Revenue Officer at ReconMR
Become a Trusted Resource
Build relationships, earn trust and drive more sales. Askology Method by Paul Kirch allows you to grow your business with integrity.
Better Questions - Deeper Connections - Faster Growth
For more than 20 years, Paul Kirch, founder of BOSS Academy and creator of The Askology Method, has been helping sales professionals and entrepreneurs achieve more success by leveraging his powerful Askology methodology. Now you can get access to his powerful training to accelerate your growth.
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"Paul possess all of the best qualities you could hope to find in a professional. Paul's integrity, knowledge, drive and desire to see others succeed has helped me grow exponentially in my sales career. He is exceptional in every respect, and whole-heartedly recommend Paul." ~Chris Biviano
MASTERMIND COMMUNITY
APPLY TO JOIN
Become One of The Elite
- Askology Method Program (Lifetime Access)
- Join our elite group of leaders at our weekly meeting
- Collaborate, learn and grow in an exclusive environmentÂ
- Private workshops and presentations from world-class leaders
- On-demand content for all events
- Exclusive training and tools
- Priority opportunities to present
- Free membership into BOSS Academy Speaker's Bureau
*Limited Time Offer
GETTING STARTED
Time-proven Strategies And Expert Guidance To Help You Master Engagement
What's included: Â

Askology
The core method behind our program, Askology is a methodology designed to transform how entrepreneurs and sales professionals approach conversations. Askology emphasizes the art of asking thoughtful, strategic questions to uncover needs, build trust, and foster deeper connections. This approach shifts the focus from selling to understanding, enabling more meaningful and impactful engagements.

Follow-Up Fortune
This module underscores the critical role of follow-up in achieving success. It explores how consistent, thoughtful, and strategic follow-up actions build trust, strengthen relationships, and turn initial connections into lasting opportunities. The principle is simple yet powerful: "The fortune is in the follow-up."Â Let's embrace nurturing relationships for success with effective follow-up strategies that work.

Closing Strategies
This module delves into a variety of practical and adaptable techniques for effectively closing deals. It equips entrepreneurs and sales professionals with strategies to confidently guide conversations to a successful conclusion, ensuring mutual value and commitment. These "closing" techniques are designed to be flexible, empowering individuals to tailor their approach to different situations and personalities.Â
"I truly LOVED working for Paul Kirch. He treats everyone that works under him with respect, and knows how to get the best out of each member of the team, each with very different sales styles." ~Mandy Mills, VP of Sago

Active Listening
This module highlights the importance of truly hearing and understanding others during conversations. By mastering active listening techniques, entrepreneurs and sales professionals can uncover key insights, build stronger relationships, and create opportunities that align with their clientsâ needs. The focus is on listening to connect, not just to respond, transforming interactions into meaningful engagements.

Handling Objections

Value-Driven Prospecting
This module focuses on identifying and engaging with prospects by leading with value. It emphasizes understanding the needs and goals of potential clients and positioning solutions that align with their priorities. By prioritizing value over volume, entrepreneurs and sales professionals can build trust, foster meaningful connections, and create more impactful opportunities. This is the power of selling value first.
"Paul was absolutely amazing to work with. His mentoring really brought me to the next level. My presentations, phone skills, and strategic planning/goal setting wouldn't be what they are today without his guidance and support." ~RJ Scott

Assumptive Selling
This module introduces a powerful approach to sales, where professionals act with confidence, assuming the sale will happen without being pushy or aggressive. It focuses on guiding conversations toward a natural close by presenting solutions as a given next step. The methodology emphasizes subtle cues, positioning, and trust-building to create seamless, win-win transactions. This is the core philosophy behind consultative selling.

Creating Offers
This module guides entrepreneurs and sales professionals in designing compelling, value-packed offers that resonate with their target audience. It focuses on understanding customer needs, crafting clear and enticing propositions, and presenting them in a way that highlights their unique benefits. The goal is to create offers that inspire action and foster long-term relationships, all while speaking to buyers' emotional needs.

Negotiation Excellence
"Kind and generous with his knowledge Paul takes a no nonsense approach to coaching that I am sure has saved me me tons of time and frustration. I would recommend him to anyone who is looking for a top notch coach. " ~Kyle Lougnot

Networking Mastery
This module focuses on building genuine connections and maximizing opportunities through strategic networking, whether online or in a face-to-face setting. It explores techniques for engaging conversations, creating memorable impressions, and fostering long-term relationships. The goal is to turn networking into a purposeful and rewarding activity that drives personal and professional growth.

Action Over Analysis
This module emphasizes the importance of taking decisive action instead of getting stuck in overthinking. It provides strategies to overcome analysis paralysis, prioritize tasks, and build momentum through consistent effort. The focus is on progress over perfection, empowering professionals to seize opportunities and achieve meaningful results. Stop letting fear of failure hold you back from achieving greatness.

Motivation Methods
This module explores techniques to ignite and sustain motivation in both personal and professional settings. It focuses on identifying intrinsic and extrinsic drivers, setting meaningful goals, and leveraging mindset shifts to overcome challenges. The aim is to equip individuals with tools to stay inspired, energized, and aligned with their purpose. Entrepreneurship is hard, so let us help you stay fueled for success.
 "Paul is an exceptional resource in the area of business development. He understands the nuances of selling and he is well versed at helping non-sales people feel more comfortable in engaging in the business development process ."~Tim Sauer, EVP, SAGO

Influence Model
This module delves into the principles and techniques of building influence in a way that fosters trust and respect. It focuses on understanding the psychology of persuasion, communicating effectively, and demonstrating value. The goal is to empower professionals to inspire action, guide decisions, and create positive, lasting impact through authentic influence. Generate true buy-in from prospects.
"Paul Kirch was a great coach in my sales career. He has tremendous values - honesty, hard work, doing what is right for the client even if it does not benefit him directly. He added tremendous value to our sales organization."~Scott Prueter
Fun, supportive, collaborative, and "engaging".
Learn in a fun and friendly environment. On-demand training, private workshops, role playing, improv exercises, vetted expert instruction, special guest workshops, and more, make this a can't miss program for anyone serious about becoming a networking master or entrepreneurial selling machine.
Two Gifts For Our Guests

Get Your Free Askology E-book
Learn four key question types guaranteed to help you master the art of engaged selling and relationship development.
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A Thank You From Paul Kirch (BOSS Academy Founder)
A Thank You From Winning Press Release (BOSS Academy Sponsor)

"To truly win the networking game, you must become a master of engagement. Earn trust, be seen as a resource, and learn how to drive real sales conversations, that's the power of engagement mastery."
~Paul Kirch, Founder of BOSS Academy
30 Seconds of Awesome: The BOSS Academy Impact
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"Paul's one-on-one sales strategy coaching has inspired me to take strides in my business. He encourages me to establish concrete, actionable goals and find innovative ways of moving towards them. " ~Katrina Noelle, President of KNow ResearchÂ

MEETÂ YOUR GUIDE
Paul Kirch is an accomplished sales and marketing leader. As a former radio show host and former top 10 business podcaster, he brings his gifts and skills to serve small business leaders and entrepreneurs. He loves helping others flourish and has dedicated his life to serving small business owners.